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Heavenly Luxe™ Complexion Perfection Brush #7INNOVATIVE TECHNOLOGY COSMETICS™ Ultra luxe, ultra plush tool for perfect airbrush application. Provides the capability to build coverage with foundation or powder and buff away imperfections. This brush was designed with leading plastic surgeons to apply BOTH foundation and concealer to a flawless, airbrushed...
- $15.00
$50.00- $15.00
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Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+Discover IT® Bye Bye Foundation is your first-ever full coverage moisturizer from IT Cosmetics that gives you the power to say “bye bye” to traditional foundation! Featuring proprietary 3D Skin Flex™ Technology, this color-infused moisturizer uses flexible pure color pigments that "float" over lines...
- $14.10
$47.00- $14.10
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Confidence in a Serum Lip GlossDiscover IT® Inspired by our dermatologists’ lip treatments for lip lines and dry lips, Confidence in a Serum Lip Gloss is your high-shine lip gloss + lip serum in one! Available in three universally flattering sheer shades, your new favorite lip gloss with a...
- $7.80
$26.00- $7.80
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Bye Bye Dark Spots Concealer + SerumDiscover IT® Bye Bye Dark Spots Concealer + Serum does more than just provide instant medium coverage and 24 hours of hydration. Over time, this “skincealer” visibly improves the look of bare skin! Developed with dermatologists and plastic surgeons, it’s clinically tested to fade...
- $9.00
$30.00- $9.00
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Your Skin But Better Setting Spray+Your Skin But Better Setting Spray+ is your makeup extending spray and soothing hydration mist in one game-changing product! This multitasking must-have provides up to 16-hour wear to keep your makeup looking fresh all day while helping to control oil and shine. Plus, unlike...
- from $4.35
$14.50- from $4.35
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Bye Bye Under Eye Full-Coverage Under Eye ConcealerDiscover IT® Just 1 dot of this best-selling,* award-winning waterproof concealer with a smooth, creamy texture delivers highly pigmented full coverage for up to 24 hours to effectively conceal and color correct: Dark eye circles Skin redness Age spots Broken capillaries Formulated with our...
- $9.00
$30.00- $9.00
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CC+ Airbrush Perfecting Powder FoundationDiscover IT® CC+ Airbrush Perfecting Powder Foundation delivers a skin-softening, flawless effect in 30 seconds! This sheer-to-full coverage powder foundation camouflages pores, dark spots and other imperfections with a veil of optical-blurring pigments for your most airbrushed results! Wear IT as a finishing powder...
- $12.60
$42.00- $12.60
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Superhero No-Tug Sharpenable Gel EyelinerSuperhero No-Tug Gel Eyeliner combines what you love most about Superhero Liner and your original No-Tug Anti-Aging Gel Eyeliner—making it easier than ever to achieve precise application without tugging on your delicate eyelids! Featuring technology exclusive to IT Cosmetics, this waterproof and sharpenable gel...
- from $5.40
$18.00- from $5.40
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Superhero No-Tug Retractable EyelinerIf you prefer an automatic eyeliner to one you need to sharpen, open your eyes to Superhero No-Tug Retractable Eyeliner! Featuring our exclusive No-Tug Technology™, this waterproof mechanical eyeliner delivers the super smooth glide and super saturated color you’ve come to know and love—now...
- $7.20
$24.00- $7.20
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Hello Sunshine Invisible Sunscreen For Face SPF 50Your daily, skincare-powered, 3-in-1 sunscreen with clear SPF 50, hydrating serum and skin-perfecting makeup primer from the #1 SPF foundation brand*.
- from $6.00
$20.00- from $6.00
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Bye Bye Redness Neutralizing Color-Correcting Cream"Say “bye bye” to facial redness! Developed with plastic surgeons, Bye Bye Redness Neutralizing Color-Correcting Cream starts its life as your hydrating, skin-soothing moisturizer that reduces the redness on your face while delivering long-wearing, color-correcting full coverage. Rich in hyaluronic acid, colloidal oatmeal, aloe...
- $11.40
$38.00- $11.40
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Bye Bye Pores Pressed Setting PowderDiscover IT® Experience your most skin-loving, airbrushed look with Bye Bye Pores Pressed Setting Powder. Featuring Bye Bye Pores Optical Blurring Technology™, it’s designed to blur the appearance of pores and imperfections while delivering a smooth, natural matte finish for younger-looking skin. This weightless...
- $9.60
$32.00- $9.60
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Brow Power Universal Eyebrow PencilDiscover IT® You asked and we listened! Developed with plastic surgeons and dermatologists, your best-selling, award-winning eyebrow pencil now comes in four universal shades to match every hair color—from the blondest blonde to the darkest brunette! Featuring an exclusive oval tip that mimics the...
- $7.80
$26.00- $7.80
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Bye Bye Pores BlushDiscover all the benefits of your best-selling, award-winning Bye Bye Pores finishing powder—in a blush! Developed with plastic surgeons, Bye Bye Pores Blush is infused with optical-blurring pigments and delivers sheer, buildable color that instantly diffuses the look of pores and imperfections. Talc-free and...
- from $8.10
$27.00- from $8.10
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Confidence in an Eye Cream Anti-Aging Peptide Eye CreamDiscover IT® The delicate skin around your eyes needs specialized care to fight the signs of aging. Confidence in an Eye Cream is the lightweight anti-aging eye cream you know and love—now reformulated with 2% Super Peptide Concentrate to solve the 4 signs of...
- from $13.20
$44.00- from $13.20
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Confidence in a CleanserDiscover IT® Developed with plastic surgeons and dermatologists, Confidence in a Cleanser Hydrating Facial Cleanser Serum is your skin-loving cleanser that combines the cleansing power of a foam cleanser with the hydration of a serum! It gently removes makeup, oil, SPF and traces of...
- from $4.80
$16.00- from $4.80
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Confidence in Your Beauty Sleep Night CreamDiscover IT® Get the skin of your dreams while you sleep with Confidence in Your Beauty Sleep Night Cream! Infused with hyaluronic acid, adenosine and ceramides, this formula with Rest & Restore Technology works when skin's natural rejuvenation cycle peaks for younger-looking results! After...
- from $5.70
$19.00- from $5.70
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Superhero No-Tug Waterproof Eyeshadow StickSuperhero No-Tug Waterproof Eyeshadow Sticks are everything you love about long-wear eyeshadow, now in an easy-to-use cream shadow stick! Featuring our exclusive No-Tug Technology™, this super blendable eyeshadow stick glides onto your lids without tugging on your delicate eye area. Available in matte and...
- $7.50
$25.00- $7.50
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Do It All Radiant ConcealerThe only clinically tested* 4-in-1 medium coverage concealer + multivitamin serum that does it all... and doesn’t settle into lines! This multitasking makeup must-have plumps, conceals, hydrates** and brightens with 16HR wear plus 24HR hydration.
- $9.00
$30.00- $9.00
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Confidence in a Cream Anti-Aging Hydrating MoisturizerDiscover IT® Confidence in a Cream is your all-in-one anti-aging moisturizer that works to repair the skin barrier while reversing the top signs of aging skin! In just 1 hour: The dermatologist-recommended moisturizer with squalane and ceramides strengthens your skin’s moisture barrier. With continued...
- from $5.70
$19.00- from $5.70
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Bye Bye Pores Poreless Finish Loose Setting Powder
Discover IT® Give skin an instantly airbrushed finish with Bye Bye Pores Poreless Finish Loose Setting Powder! Developed with plastic surgeons and dermatologists, this talc-free setting powder formula with Bye Bye Pores Optical Blurring Technology™, hydrolyzed collagen and real silk helps to make the...
- $9.60
$32.00- $9.60
- Unit price
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Bye Bye Under Eye Full-Coverage Under Eye Concealer
Discover IT® Just 1 dot of this best-selling,* award-winning waterproof concealer with a smooth, creamy texture delivers highly pigmented full coverage for up to 24 hours to effectively conceal and color correct: Dark eye circles Skin redness Age spots Broken capillaries Formulated with our...
- $9.00
$30.00- $9.00
- Unit price
- per
Bye Bye Pores Pressed Setting Powder
Discover IT® Experience your most skin-loving, airbrushed look with Bye Bye Pores Pressed Setting Powder. Featuring Bye Bye Pores Optical Blurring Technology™, it’s designed to blur the appearance of pores and imperfections while delivering a smooth, natural matte finish for younger-looking skin. This weightless...
- $9.60
$32.00- $9.60
- Unit price
- per
Brow Power Universal Eyebrow Pencil
Discover IT® You asked and we listened! Developed with plastic surgeons and dermatologists, your best-selling, award-winning eyebrow pencil now comes in four universal shades to match every hair color—from the blondest blonde to the darkest brunette! Featuring an exclusive oval tip that mimics the...
- $7.80
$26.00- $7.80
- Unit price
- per
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